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Total E-mail Marketing

Dave Chaffey Total E-mail Marketing View_Book

Capturing Customer Equity

Capturing Customer Equity View_Book

Corporate Citizenship in Africa

Corporate Citizenship in Africa View_Book

Market Opportunity Analysis

Robert E Stevens, David L Loudon, Philip K Sherwood, John Paul Dunn Market Opportunity Analysis View_Book

Mobile Marketing

Ben Salter, Alex Michael Mobile Marketing View_Book

Services Marketing Management

Angela Pirrie, Peter Mudie Services Marketing Management View_Book

Pricing on Purpose

Ronald J. Baker Pricing on Purpose View_Book

Does Marketing Need Reform?

Rajendra S Sisodia, Jagdish N Sheth Does Marketing Need Reform? View_Book

Law and Ethics in Global Business

Brian Nelson Law and Ethics in Global Business View_Book

Mobile Media and Applications, From Concept to Cash

Daniel Freeman, Staffan Ljung, Andy Johnston, Ian James, Christoffer Andersson Mobile Media and Applications, From Concept to Cash View_Book

Marketing Planning Guide

Phylis M Mansfield, Bruce Wrenn Marketing Planning Guide View_Book

Connected Marketing

Connected Marketing View_Book

William J. McEwan, William J. McEwen Married to the Brand View_Book

Working With Agencies

Michael Sims Working With Agencies View_Book

Market-Driven Thinking

Arch G. Woodside Market-Driven Thinking View_Book

Simon Anholt Brand New Justice View_Book

Marketing Communications Management

Paul Copley Marketing Communications Management View_Book

Marketing Heritage

Marketing Heritage View_Book

Rethinking Marketing

Rethinking Marketing View_Book

Marketing Briefs

Lyndon Simkin, Sally Dibb Marketing Briefs View_Book

Jim Novo Drilling Down View_Book

Handbook of Market Segmentation

Art Weinstein Handbook of Market Segmentation View_Book

How to Market Design Consultancy Services

Shan Preddy How to Market Design Consultancy Services View_Book

Celebrity Sells

Hamish Pringle Celebrity Sells View_Book

Sports Marketing and the Psychology of Marketing Communication

Sports Marketing and the Psychology of Marketing Communication View_Book

Wine, Food, and Tourism Marketing

C Michael Hall Wine, Food, and Tourism Marketing View_Book

Time, Space, and the Market

John F. Sherry Jr, Stephen Brown Time, Space, and the Market View_Book

Marketing Your Business

David L Loudon, Robert E Stevens, Ronald A Nykiel Marketing Your Business View_Book

Offensive Marketing

Hugh Davidson Offensive Marketing View_Book

Fundamentals and Practice of Marketing

Adrian Mackay, John Wilmshurst Fundamentals and Practice of Marketing View_Book