Social- & Kulturhistorie
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The Conquest of Cool
Business Culture, Counterculture, and the Rise of Hip Consumerism
Udgivet af The University of Chicago Press
ISBN
9780226260129
Om denne bog
An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.
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Bogdetaljer
Forfatter
Thomas Frank
Forlag
The University of Chicago Press
Kategori
Social- & Kulturhistorie
ISBN-13
9780226260129
EAN
9780226260129
Format
Hæftet
Sprog
Engelsk
sider
322
Undertitel
- Business Culture, Counterculture, and the Rise of Hip Consumerism
Produktbeskrivelse
An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.
Prishistorik
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