Uddannelsesstrategier og politik
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Selling School
The Marketing of Public Education
Udgivet af Teachers' College Press
ISBN
9780807758892
Om denne bog
Outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of te…
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Bogdetaljer
Forfatter
Catherine DiMartino, Sarah Butler Jessen
Forlag
Teachers' College Press
Kategori
Uddannelsesstrategier og politik
ISBN-13
9780807758892
EAN
9780807758892
Format
Indbundet
Sprog
Engelsk
sider
208
Undertitel
- The Marketing of Public Education
Produktbeskrivelse
Outlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging.
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