Forvaltning af ejendomme og anlæg
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Selling Places
The Marketing and Promotion of Towns and Cities 1850-2000
Udgivet af Taylor & Francis Ltd
ISBN
9780419242406
Om denne bog
Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.
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Bogdetaljer
Forfatter
Stephen Ward
Forlag
Taylor & Francis Ltd
Kategori
Forvaltning af ejendomme og anlæg
ISBN-13
9780419242406
EAN
9780419242406
Format
Hæftet
Sprog
Engelsk
sider
288
Undertitel
- The Marketing and Promotion of Towns and Cities 1850-2000
Produktbeskrivelse
Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.
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