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Implementing Value Pricing
A Radical Business Model for Professional Firms
Udgivet af John Wiley & Sons Inc
ISBN
9780470584613
Om denne bog
* The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws * This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital.
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Bogdetaljer
Forfatter
Ronald J. Baker
Forlag
John Wiley & Sons Inc
Kategori
Salg og marketing
ISBN-13
9780470584613
EAN
9780470584613
Format
Indbundet
Sprog
Engelsk
sider
400
Undertitel
- A Radical Business Model for Professional Firms
Produktbeskrivelse
* The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws * This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital.
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