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Foreign Investment Promotion
Governance and Implementation in Central-Eastern European Regions
Udgivet af Springer Nature Switzerland AG
ISBN
9783030136574
Om denne bog
Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the autho…
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Bogdetaljer
Forfatter
Pawel Capik
Forlag
Springer Nature Switzerland AG
Kategori
Investering og værdipapirer
ISBN-13
9783030136574
EAN
9783030136574
Format
Indbundet
Sprog
Engelsk
sider
250
Undertitel
- Governance and Implementation in Central-Eastern European Regions
Produktbeskrivelse
Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.
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