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Inside BMW, the Most Admired Car Company in the World
Udgivet af John Wiley & Sons Inc
ISBN
9780471269205
Om denne bog
David Kiley - author of Getting the Bugs Out - goes inside BMW to find out how the fabled German automaker does what it does so well. He reveals the business philosophy and practices that make BMW more than just another carmaker, and the unsurpassed quality that makes their cars more than just ACA"automobiles.
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Bogdetaljer
Forfatter
David Kiley
Forlag
John Wiley & Sons Inc
Kategori
Erhvervsliv, virksomheder og ledelse
ISBN-13
9780471269205
EAN
9780471269205
Format
Indbundet
Sprog
Engelsk
sider
320
Undertitel
- Inside BMW, the Most Admired Car Company in the World
Produktbeskrivelse
David Kiley - author of Getting the Bugs Out - goes inside BMW to find out how the fabled German automaker does what it does so well. He reveals the business philosophy and practices that make BMW more than just another carmaker, and the unsurpassed quality that makes their cars more than just ACA"automobiles.
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