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Designing B2B Brands
Lessons from Deloitte and 195,000 Brand Managers
Udgivet af John Wiley & Sons Inc
ISBN
9781118457474
Om denne bog
As an in-depth explanation of one organisation s brand strategy, this guide is both fascinating and full of useful insights.
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Bogdetaljer
Forfatter
Brian Resnick, Carlos Martinez Onaindia
Forlag
John Wiley & Sons Inc
Kategori
Salg og marketing
ISBN-13
9781118457474
EAN
9781118457474
Format
Indbundet
Sprog
Engelsk
sider
224
Undertitel
- Lessons from Deloitte and 195,000 Brand Managers
Produktbeskrivelse
As an in-depth explanation of one organisation s brand strategy, this guide is both fascinating and full of useful insights.
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