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Corporate Planning
A Practical Guide
Udgivet af Taylor & Francis Ltd
ISBN
9781138564138
Om denne bog
Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it,…
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Bogdetaljer
Forfatter
John Argenti
Forlag
Taylor & Francis Ltd
Kategori
Forretningsstrategier
ISBN-13
9781138564138
EAN
9781138564138
Format
Hæftet
Sprog
Engelsk
sider
272
Undertitel
- A Practical Guide
Produktbeskrivelse
Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.
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